About Moray Brown: Founder & Lead HR Technology Analyst
Hello, and thank you for your interest in the story behind Best AI HR Source. My name is Moray Brown, and my career has been dedicated to one core mission: navigating the complex intersection where human talent and digital technology converge to build better, more efficient workplaces.
I founded this website not as a journalist or a casual observer, but as a seasoned practitioner who has spent nearly two decades on the front lines of HR’s technological evolution. My goal is simple: to translate deep, enterprise-level experience into practical, actionable advice that empowers you to make strategic decisions with confidence.
My Career Journey
My path has been defined by leading HR operations and technology initiatives within some of the world’s most innovative and demanding companies. This journey has provided me with an intimate understanding of the real-world challenges and opportunities that HR professionals face every day.
AstraZeneca (2019 – Present)
- Executive Director, Digital HR & AI Transformation
- I lead global initiatives that leverage intelligent automation, cutting-edge HR platforms, and AI to redefine work processes and elevate the employee experience.
Amazon (2012 – 2018)
- Senior Manager, Global HR Process Improvement & High Volume Recruitment
- I led the transformation of Amazon’s high-volume hiring operations, delivering over 25,000+ hires per year, and led the HR analytics function using tools like SQL, Oracle, and PeopleSoft.
Recruitment Leadership (Pre-2012)
- Senior Leadership Roles at firms including Randstad & Adecco
- I built my foundational expertise in technology recruitment and high-volume staffing solutions, giving me a deep understanding of the core challenges in Talent Acquisition.
The “Foundation-First” Philosophy
My experience has taught me a crucial lesson, one that I often share with industry peers: AI doesn’t hide your inefficiencies; it magnifies them with blinding accuracy. This is why I am a firm believer in a “foundation first, not technology-first” approach.
“Technology is only truly powerful when it’s built on a solid foundation of data and process. At Best AI HR Source, we don’t just review flashy features; we analyze whether a tool truly solves a core problem and delivers strategic value.”
– Moray Brown
We go beyond the hype to analyze how a tool fits into the complex Core HR ecosystem and whether it can deliver a measurable return on investment.
Thought Leadership & Industry Voice
I believe that true expertise requires active participation in the conversations that shape our industry. I regularly share my perspectives on the future of work through articles and posts.
- Agentic & Agent Driven AI; the Great Workforce Transformation
- AI Will Expose Your Bad Processes and Data: A Digital HR Leader’s Perspective
- Creating a Connected Workforce: AI’s Role in Digital HR
You can follow my ongoing analysis on topics like #DataStrategy and #AIinHR. I am also a passionate contributor to the HR community, frequently participating as a speaker and attendee at key industry events like the EY People Technology Client Forum.
My Role: The Final Strategic Sign-Off
At Best AI HR Source, every review is a collaborative effort. Our rigorous 10-Point Assessment Framework is executed by our brilliant team of experts.
My role is to serve as the final, strategic filter. I personally synthesize all their findings, leveraging my executive experience to verify every critical claim. Nothing gets published unless it meets my non-negotiable standards for accuracy, objectivity, and actionable insight.
Areas of Expertise
My hands-on experience has given me deep expertise in the areas that matter most to modern HR leaders:
- AI & Digital HR Transformation: Applying intelligent automation and digital strategies to modernize HR functions.
- HR Technology & Platforms: Deep, practical knowledge of market-leading platforms, with direct global responsibility for systems like Workday Recruiting and SAP Fieldglass.
- Data Strategy & People Analytics: A proven ability to design and lead HR data initiatives, leveraging tools like SQL and PeopleSoft to drive strategic decision-making.
- Global Talent Acquisition & Operations: An extensive background in all facets of recruitment, from strategy to contingent workforce management.
Professional Recognition
Throughout my career, I have been fortunate to receive numerous positive recommendations from esteemed colleagues, clients, and leaders at Fortune 500 companies. These endorsements speak to my commitment to professionalism, innovation, and delivering results, and they are a testament to the collaborative relationships I strive to build.
- “Moray is one of the most professional people I have ever worked with. His knowledge of the recruitment industry is second to none and he can always provide a solution to any situation.” – Senior Recruitment Professional, Randstad
- “Moray’s understanding of MSP solutions was very impressive and he translated that into a workable solution that suited us both operationally and commercially.” – Former Client, Fortune 500 Company
Let’s Connect
I am passionate about demystifying AI HR technology and helping professionals like you succeed. I invite you to connect with me professionally and continue the conversation.
- Connect with me on LinkedIn: Moray Brown
- Learn more about our mission: About Us
- Have a question? Contact Us
Thank you for being here. I am confident that the resources on this site will help you navigate the future of work and transform your HR function into a strategic powerhouse.
